- media schedule
- рекл. график размещения рекламы (график появления рекламных сообщений в определенных средствах распространения информации; часть медиаплана кампании)See:
Англо-русский экономический словарь.
media schedule
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media schedule — A schedule identifying the media to be used for an advertising programme and the dates on which advertisements are to appear. Decisions have to be made on: • reach (the percentage of market that would be expected to see the ad); • frequency (how… … Big dictionary of business and management
media schedule — / mi:diə ˌʃedʒu:l/ noun all the details of advertising to be used in a promotional campaign, e.g. the timing and positioning of advertisements … Marketing dictionary in english
Media Blitz — Parks and Recreation episode Ben Wyatt responds awkwardly to biased questions during a Pawnee media interview … Wikipedia
Media buying — is a sub function of Advertising management. Media Buying is the procurement of the best possible placement and price of a piece of media real estate within any given media. The main task of Media Buying lies within the negotiation of price and… … Wikipedia
Media Temple — Media Temple, Inc. Type Private[1] Founded 1998[1] … Wikipedia
Media in The Simpsons — Media is a recurring theme of satire on The Simpsons. The show is known for its satire of American popular culture and especially television culture, but has since its inception covered all types of media such as animation, journalism,… … Wikipedia
Media Rights Capital — II LP is an independent film, television and digital studio founded by Mordecai Wiczyk and Asif Satchu. MRC specializes in the creation of premium content. It has full in house physical production, legal, finance and sales teams, and a complete… … Wikipedia
Media of Vietnam — are tightly regulated by the Vietnamese government. First and foremost, the media are a tool for government information and propaganda. The government views the media as the voice of the party and of the masses, and sees its main function as… … Wikipedia
Media-independent handover — (MIH) is a standard being developed by IEEE 802.21 to enable the handover of IP sessions from one layer 2 access technology to another, to achieve mobility of end user devices. Contents 1 Importance 2 Functionality 3 Implementation … Wikipedia
Media and Publishing — ▪ 2007 Introduction The Frankfurt Book Fair enjoyed a record number of exhibitors, and the distribution of free newspapers surged. TV broadcasters experimented with ways of engaging their audience via the Internet; mobile TV grew; magazine… … Universalium
Media in Colorado Springs, Colorado — Colorado Springs supports a diverse range of radio, television, and newspapers. Contents 1 Print 2 Television 2.1 Digital 2.2 Analog … Wikipedia
